Tru Value Foods is a community-based chain of full-service grocery stores located on and around Vancouver Island, BC. Our mission is to provide our customers with high quality, healthy, competitively priced foods in a clean and friendly environment and, most importantly, to support and give back to the communities we serve.

Serving our Customers, Island Style.

While our stores all carry the familiar Tru Value banner, each venue reflects the uniqueness of its home community. Our common ground from store to store, however, remains the same: small-town friendliness and uptown selection.

We carry a full complement of conventional grocery fare as well as a wide variety of healthy, all-natural and organic products. We support local producers as much as we can (depending on what’s in season), and we welcome requests for items you don’t see on our shelves.

At Tru Value Foods we aim to provide exceptional service for all our customers.

Are you visiting our Gulf Island stores by boat? When you’ve finished your shopping, we’ll take you and your groceries back to the dock.

Latest From The Blog

German-Style Red Cabbage

January 11th, 2021|Comments Off on German-Style Red Cabbage

This recipe transforms humble red cabbage into a jewel-toned and incredibly delicious side dish. Both sweet and tart, this traditional German dish goes equally well with beef roasts, pork sausages and roasted poultry.   INGREDIENTS 5 cups thinly sliced [...]

Linzer Cookies

November 13th, 2020|Comments Off on Linzer Cookies

With its trademark windowpane of jam and dusting of powdered sugar, Linzer cookies are one of the prettiest confections on a cookie plate. They are a bit labour intensive, but not difficult to make. Perfect to make [...]

Roasted Cinnamon Sweet Potato Rounds

October 9th, 2020|Comments Off on Roasted Cinnamon Sweet Potato Rounds

Looking for an alternative to mashed yams for your holiday table? These crispy, caramelized sweet potato rounds are just the ticket. Fast and easy to make, you can easily switch up your seasonings to adapt this [...]