Tru Value Foods is a community-based chain of full-service grocery stores located on and around Vancouver Island, BC. Our mission is to provide our customers with high quality, healthy, competitively priced foods in a clean and friendly environment and, most importantly, to support and give back to the communities we serve.

Serving our Customers, Island Style.

While our stores all carry the familiar Tru Value banner, each venue reflects the uniqueness of its home community. Our common ground from store to store, however, remains the same: small-town friendliness and uptown selection.

We carry a full complement of conventional grocery fare as well as a wide variety of healthy, all-natural and organic products. We support local producers as much as we can (depending on what’s in season), and we welcome requests for items you don’t see on our shelves.

At Tru Value Foods we aim to provide exceptional service for all our customers.

Are you visiting our Gulf Island stores by boat? When you’ve finished your shopping, we’ll take you and your groceries back to the dock.

Latest From The Blog

French Onion Dip

November 21st, 2019|Comments Off on French Onion Dip

  French onion dip is a classic sidekick for potato chips and cut veggies. This recipe side steps the soup mix and includes some fresh herbs. So simple! INGREDIENTS 1 cup sour cream (full fat [...]

Grandma’s Light/White Fruitcake

November 6th, 2019|Comments Off on Grandma’s Light/White Fruitcake

Love it or hate it, fruitcake season is upon us! Filled with fruit and aged for as long as you can manage, this unfairly maligned cake is making a welcome comeback. Who doesn't love fruit [...]

Pumpkin Cookies with Brown Sugar Frosting

October 8th, 2019|Comments Off on Pumpkin Cookies with Brown Sugar Frosting

Looking for an alternative to pumpkin pie? These cake-like pumpkin cookies with brown sugar frosting are all kinds of delicious. Soft and cakey, sweet and spicy―they're fabulous served with coffee. Kids love making AND eating them. [...]